Email Intelligence

Is your email intelligent?

If you’d like a tailormade course in Email Intelligence for your business, please get in touch. Here’s an extract from my email intelligence course.

I’m running a course next week on how to make email more effective at Påhlmans Institute in Stockholm (Tues & Wed).

As Swedish businesses are increasingly being forced to operate in English in the business community, they need to know how to communicate effectively in written form as well as speaking.

Email is arguably the most prevalent form of communication in business today; yet many users struggle to make communication by email productive, efficient, and manageable. Worst of all, I often see how clients produce emails that can easily offend, be misunderstood or ignored.

To that end I’ve put together two 3 hour training seminars that help Swedish business users write more effective emails in English. This includes time for discussion and an exercise applying the techniques that are taught.

Some of the techniques presented in the email training session include:

Organizing information for easy comprehension
Following cultural and linguistic rules to ask question or give instructions without offending people
Using email efficiently and effectively
Writing shorter, more informative emails

Participants come away knowing how to craft email that:

quickly gets to the point
doesn’t offend
elicits the appropriate response

My personal gripe about emails has to be forgetting to include a subject line in the mail. It makes it so difficult to file and retrieve unless you can tag it.

Image: Flickr