Hmm, I’m not sure what Facebook’s username urls are going to do to Google search engine results. I would hate to think that in a week or two the number one result for Jon Buscall will be my facebook url.
It’s getting to the stage where every social media profile you have, appears higher and higher up in Google.
What’s your take on this? Worried? Not bothered?
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Well, to be honest, I don’t see a problem there. People looking for my agency might rather search for “schwindt-pr” than for my name anyway.
Those who do search my personal name most often will look for one of my other websites or blogs. And they can find them all on my facebook. So if they contact me there first and get to know about my website then – or the other way round – is not important to me. Anyone who finds me through my website first is encouraged there to contact me on facebook anyway.
The main thing for me is that people get in contact with me at all. If they start on my blog, website, facebook or any other social media profile doesn’t matter to me.
I think as long as there’s some kind of tie-in between sites then it’s okay. But it’s becoming increasingly apparent that if you are a sole trader or small business, then you have to manage your online brand very carefully.
Personally, I want this website to remain the first hit in Google when people look for me and my company. Of course, there are links to my kennel website and other places where I work, but the strategy of channelling visitors is important.