Lisa Gansky and the Pulse of the Sharing Economy

Lisa Gansky talks about the business of sharing

Lisa Gansky joins episode 72 of the Online Marketing & Communications podcast to talk about Mesh businesses and the Sharing Economy.

Lisa is an entrepreneur, speaker, and author of the book, ‘The Mesh: Why the Future of Business is Sharing‘. In July 2010, she launched the Global Mesh Directory to support the growing community of Mesh businesses and organizations

In the show we discuss how businesses are moving away from the traditional business formula of creating a product or service and selling it, and are starting to embrace a model that has sharing at its very core.

During the interview I set out to try to better understand the potential the sharing economy has for your business, and along the way I also raise some concerns I have.

We also discuss:

  • the emergence of mesh businesses
  • the need to explore new business models
  • some practical examples of mesh businesses
  • the need to be unique

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I also recommend you watch Lisa’s TED Talk: The future of business is the “mesh”

Find out more about Lisa’s book: The Mesh – Why the future of business is sharing

Also on the show…Recommended listening

Check out Mike Russell’s Music Radio Creative Podcast.

Mike, who podcasts out of the UK, offers some great podcasting tips and has produced a series of online audio training videos available for free on YouTube. What a great thing to share!

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You can also find the show on the new Apple Podcast app.

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