Punk Marketing for Businesses

I‘m sick of vanilla content marketing. Everyone’s business blog feels the same, we’re tweeting the same, and we’ve lost sight of our creativity.

With the second anniversary of punk legend Malcolm McLaren’s death coming up in just over a week, it’s time to think what a punk could teach us about making our digital content marketing stand out, win us new business and take things to the next level.

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  • http://stanfaryna.wordpress.com Stan Faryna

    RIP Malcolm McLaren!
    Do you remember Malcolm McLaren’s Madame Butterfly, Jon? He took his passion for music in every direction.

    Here’s my two cents: 

    Beautiful, elegant content flows from a beautiful, humanistic mission and vision. 

    In other words, if you are struggling to sell something because you want to eat and pay your bills, your message is going to be flat. Steve Jobs sold things that he believed in. If you have heard the stories of how he viciously bitched and berated employees for failing to bring him products that he could love, you begin to understand the passion you have to bring to what you do, how you do it, and your contribution.

    Stan Faryna

    Recently on my blog: A user-centric and humanistic paradigm for privacy and #dignity http://wp.me/pbg0R-H9

    • http://www.jontusmedia.com/ Jon Buscall

      Thanks Stan. I think your Tears for Fears post got me thinking musically :)
      We must all embrace our creativity.