An interview with Viv Oyolu
Radio presenter, podcaster and audio consultant Viv Oyolu guests the podcast this week to talk about the 15-Day Audio Challenge and a whole lot more.
I came across Viv’s challenge when my pal Bernie J Mitchell started posting a small piece of audio and promoting it to his friends on Facebook. I clicked around, like you do, and discovered Viv was the inspiration behind the challenge.
In the show, Viv and I discuss how empowering audio can be and she reveals that the challenge has helped many participants find their own voice. In many ways I see this episode as a natural follow on from Episode 100 in which Randy Cantrell and I discussed creativity and storytelling.
There is a business point to this! After all, it is the Online Marketing and Communications show. As far as I’m concerned creativity is essential if our marketing materials are to stand out amidst the tidal wave of content that’s being published online. So many listeners to the show are bootstrapping their way forward and it’s important not to get sucked into the echo chamber. We have to dare to do different, to be different as we seek to find an audience for our content marketing online. I think Viv’s audio challenge is an excellent step to not only seeing what you can do with audio; it is also a stepping stone to experimenting with other forms of content.
Find Viv Online
Other Links Mentioned in the Show
- Mark Schaefer talk’s about the content shock
- Randy Cantrell on story-telling, podcasting and creativity
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