A PR executive was asking me the other day about the time it takes for a content marketing campaign to yield results. Especially when it involves social media. I know firsthand that it can take a long time – but a lot of it depends on what outposts you've already got ...
Tag Archive: search engines
Businesses that Blog Generate More Leads
If you're still not convinced about the value a blog can bring to your business, check out HubSpot's recent study of 1,400 customers' inbound marketing activities: The State of Inbound Lead Generation (free download). The report reveals that businesses that blog regularly generate more leads than those that don't blog. [caption id="attachment_1549" align="alignleft" width="270" caption="Have ...
5 SEO Tips for Better Business Blogs (Guest Post)
by Beth Hrusch, Senior Editor at Interact Media, a business blog writing service that teaches writing tips and best practices. Many of you who write business blogs to promote your company already know that your blog should be search engine optimized. As part of a content marketing strategy, business ...
Scribe SEO WP-plugin Gets Almost Instant Results
Last month I wrote about Scribe – literally a month and a day ago. Since buying this useful WordPress plugin I've striven to make sure the majority of my posts here at Jon Buscall.com hit the 100 percent mark, following Scribe's recommendations.
Facebook Could Be Bad for Your Business
Facebook surpassed Google in the USA in terms of user traffic for the week ending March 13. According to the boffins at analytics firm Hitwise, Facebook picked up 7.07 percent of all U.S. web traffic, whilst Google snagged 7.03 percent. Looking at ...
YouTube Crisis Management
As the owner of a Toyota Verso I've watched the latest crisis to hit the motor industry with more than a passing interest. Based in Sweden I haven't really heard very much from my Toyota dealer but from surfing the web I've seen Toyota respond in different ways to the crisis.
Content marketing just got a whole lot harder
Creating cool online content isn't worth a thing if no one's reading your business blog. Enter Scribe – the new WordPress plugin from Brian Clark and his team. What is Scribe? Geared to WordPress users who run themes ...