Automated Direct Messages! I hate the things and the businesses that think these even work!
A day doesn’t go by when someone who I think looks interesting follows me. I check out their website and twitter account, see that they’re posting genuine stuff and more often than not I follow back. In fact, it’s pretty easy to get me to follow you.What happens then – as you probably know if you’re already active on Twitter – is that you get a spammy direct message whacked back at you suggesting something ridiculous like: “check out the goodness they’re sharing”. Or to put it another way: “Buy my stuff”.
Today, for example, I got a DM from a marketer who I’d started following after he followed me. Initially I figured he felt we had something in common working in similar industries and wanted to connect. I looked at his website / blog and liked the look of it. But then I received the dreaded DM.
“We want to help you take your marketing to the next level”. Yeah, right! And you’re saying that to someone that actually works with content marketing.
I DM’d the lowlife back politely pointing out that if he’d bothered to check out who I was in the first place he’d have known this message and the landing page he was trying to send me to were completely inappropriate for someone like me.
My next step? Yup, I unfollowed him and blocked him.
The DM Golden Rule
Never, ever, ever send followers spammy automated DMs intended to sell them stuff. You might as well just rush up to strangers in the street, grab them by the shoulders and yell: “Buy my stuff” in their face.
And then they’ll think you’re insane!
Image: Insane on FlickrCC
This post is #33 in a summer series of 31 posts in July
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